Mendelsohn Enterprises, Inc. Announces New Name and Website

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Mendelsohn Enterprises, INC. Announces its New Name – Market Technologies and Launches its Website on the World-Wide Web

Wesley Chapel, FL, April 2, 1997 — Louis B. Mendelsohn, President and Chief Executive Officer, announced today that Mendelsohn Enterprises, Inc., a privately-held investment software firm founded in 1979, has changed its name to Market Technologies. This new name was chosen to reflect the company’s mission and research capabilities of the firm. In a related move, Market Technologies launched its new website on the world-wide web at Mr. Mendelsohn, a pioneer in the development of microcomputer trading software, has been referred to as the “Father of System Testing”, due to his achievements at inventing system testing and optimization in technical analysis software for microcomputers in the early 1980s. Since then he has been a leading developer of neural network software for the financial futures markets and a proponent of intermarket analysis to address the globalization of the financial markets. Mendelsohn explains that “single-market analysis that looks only at one market at a time has become outdated and dangerous. Today’s globally integrated markets necessitate that traders have an intermarket perspective and utilize quantitative analytic technologies capable of discerning complex relationships between related financial markets.”Market Technologies Website “Our website will be dynamic and educational. We intend to not only expand the amount of static information on it, but will be putting time-relevant material there as well,” says Mendelsohn. Already current and prospective customers are able to access all of Mr. Mendelsohn’s published articles and book chapters dealing with trading system development, system testing and optimization, and the application of neural networks and intermarket analysis to the financial markets. The website is a virtual library of Mr. Mendelsohn’s published works on technical analysis, encompassing hundreds of pages of information on trading and spanning nearly two decades of research. Extensive descriptions of Market Technologies’ software program, VantagePoint are available on the website. The site also includes information on Mendelsohn’s accomplishments at developing intermarket trading models that are used to forecast moving averages for application in trend analysis. Mendelsohn continues, “One of our main goals with our website is to provide substantive and relevant information that will be beneficial to serious traders.” VantagePoint was first introduced in 1991. Market Technologies now offers twenty-one different VantagePoint programs covering all major financial markets including Interest Rates, Stock Indices, Currencies, and Energies.